"This Sunday the Super Bowl is once again upon us, and that means one thing: great advertising. (Apparently some sort of game will be going on too, but many of us tune in not for the touchdowns but for the commercials.) And it's not all beer and car ads; technology companies have a long and illustrious history as Super Bowl advertisers."
Btw: Intel is an advertiser this year with on sad pand... I mean, robot...
erhaps Google CEO Eric Scmidt's tweet said it all.
"Can't wait to watch the Super Bowl tomorrow. Be sure to watch the ads in the 3rd quarter (someone said 'Hell has indeed frozen over')," he wrote Saturday.
This tweet appears to be a response to speculation by John Battelle, founder of Federated Media Publishing, that one of the world's most ad-diffident companies would be running a brand ad during the Big Game's third quarter. (Kickoff is just after 3:20 p.m.
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