journalofcommerce.com

Booth babes fading from tradeshow floors

"Booth Babes – officially described by Wikipedia as tradeshow models – are disappearing from tradeshows all around the world, including Buildex Vancouver. They’ve mostly gone the way of the hula-hoop, slide-rule, five-cent candy bar, photo film and shark-fin cars. “It’s really a non-issue,” said Buildex Vancouver show director Paul Maryschak, who last year in Vancouver recalls maybe one booth that elicited a few comments. It’s simply a thing of the past, he said."

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